Adobe MAX
Adobe · 6 keynotes · 2025, 2024, 2023 · mostly Models and Enterprise apps · 9 announcements
Year by year
The top highlight of each keynote20252
Opening keynoteAdobe apps let creators work with partner models like Google Gemini, Veo and Imagen, OpenAI, Flux, Runway and Microsoft MAIShantanu Narayen, David Wadhwani5 announced3h 6m
MAX London Opening KeynoteA 2h 39m keynote video from the official Adobe channel.
20242
Inspiration KeynoteA 1h 49m keynote video from the official Adobe Creative Cloud channel.
Opening Keynote: Adobe Creative CloudAdobe announced a global initiative to help 30 million next-generation learners build AI literacy and content skillsShantanu Narayen4 announced2h 21m
20232
Day Two Inspiration KeynoteA 1h 48m keynote video from the official Adobe Creative Cloud channel.
Day one keynoteA 2h 2m keynote video from the official Adobe Creative Cloud channel.
Announcements
Partner models in Adobe appsGoogle, OpenAI, Flux, Runway and more in Firefly and Creative Cloud
Express AI AssistantConversational editing in Adobe Express
Google models in Firefly FoundryEnterprise custom model service adds Google models
Firefly custom modelsModels trained on your own assets
Premiere mobilePremiere on iPhone
Firefly Video ModelCommercially safe video generation
Generative Extend in Premiere ProPublic beta
Next-generation Frame.ioReview and collaboration for video and design
GenStudio for Performance MarketingGenerative content for marketing teams