Apple September event
Apple · 3 keynotes · 2024, 2025, 2026 · mostly Devices and Assistants · 12 announcements
Year by year
Key themes and the top highlight of each edition| Year | Keynote | Key themes | Top highlight |
|---|---|---|---|
| 2026 | Tim CookSep 9, 2026 · 1h 17m · videoDevices, Assistants, PricingApple Intelligence will be available in 16 supported languages | Devices, Assistants, Pricing | Apple Intelligence will be available in 16 supported languages |
| 2025 | Tim CookSep 9, 2025 · 1h 12m · videoDevices, AssistantsNext-generation AirPods Pro arrived, still available at the same price | Devices, Assistants | Next-generation AirPods Pro arrived, still available at the same price |
| 2024 | Tim CookSep 9, 2024 · 1h 39m · videoDevices, AssistantsThe iPhone 16 family is the first designed from the ground up for Apple Intelligence | Devices, Assistants | The iPhone 16 family is the first designed from the ground up for Apple Intelligence |
Announcements
12 announcements
| Announcement | Status | |
|---|---|---|
| iPhone DuoFirst foldable iPhoneApple event 2026 | Announced | Apple event 2026 |
| iPhone 18 Pro and Pro MaxFrom $1,199 and $1,299, A20 ProApple event 2026 | Coming | Apple event 2026 |
| Apple Intelligence usage limitsServer-model features limited, more with iCloud+Apple event 2026 | Announced | Apple event 2026 |
| AirPods 5ANC at $129, September 18Apple event 2026 | Coming | Apple event 2026 |
| iPhone AirThinnest iPhoneApple event 2025 | Coming | Apple event 2025 |
| iPhone 17 and iPhone 17 ProA19 and A19 Pro chipsApple event 2025 | Coming | Apple event 2025 |
| AirPods Pro 3Next-generation AirPods Pro with Live TranslationApple event 2025 | Coming | Apple event 2025 |
| Apple Watch Series 11, SE 3, Ultra 3From $249, $399 and $799Apple event 2025 | Coming | Apple event 2025 |
| iPhone 16 and iPhone 16 ProBuilt for Apple Intelligence, Camera Control, A18 chipsApple event 2024 | Coming | Apple event 2024 |
| Apple Watch Series 10Biggest display, thinnest designApple event 2024 | Coming | Apple event 2024 |
| AirPods 4From $129, with an ANC modelApple event 2024 | Coming | Apple event 2024 |
| Hearing health features for AirPods Pro 2Hearing test, hearing aid, protectionApple event 2024 | Coming | Apple event 2024 |
About and year over year
Announcements per year
20244
20254
20264
GAPreviewComingAnnounced
Companies on stage: Apple
Sources: official keynote videos, their captions and the hosts' recaps, summarized by AI; watch the source for exact wording. Logos via logo.dev; trademarks belong to their owners.